MasterDrive and PinkDrive join forces
A number of extra seats have become available and readers of MasterTorque have the opportunity to join the event hosted by MasterDrive and PinkDrive. Send an email to editor@masterdrive.co.za to secure your spot on the exclusive guest list. You will enjoy a morning of inspiration, practical demonstrations and refreshments. The event will take place on 24 October 2017 at Toyota head offices in Sandton from 09:00 to 13:00.
After working together in the past, MasterDrive and PinkDrive are joining forces again to host an event in October. This is a month that is a very important to both organisations: transport month and breast cancer awareness month.
A major focus of MasterDrive is helping people and organisations empower themselves with safety skills for the roads. Defensive driving is their main focus and it teaches drivers how to constantly be aware of their surroundings and to react to situations before they become problems.
They also offer other courses like their hijack extraction or ‘urban survival course which teaches drivers to be aware and how to react if caught in this traumatic experience. The MD of MasterDrive , Eugene Herbert, says: “We strongly believe that every person should have the skills necessary to safely emerge from a hijacking. During the event with PinkDrive we will demonstrate this course to the guests.
“We also encourage each person to go back to their offices and homes and share what they have learnt. As a hijacking is one of the crimes which people are most affected by, the more people who have some knowledge about what to do in this situation, the better.”
Beyond this specific demonstration, MasterDrive and PinkDrive are playing an integral role in bringing a number of role-players from the transport and wellness industries together. This is also because of the potential this can have on the lives of South African women.
Herbert explains: “We want to provide ladies with skills to stay safe on the roads and knowledge to prioritise physical health. We also want to provide women who currently work in the transport industry with inspiration to reach their fullest potential.”
According to Fébé Meyer, the marketing manager of PinkDrive, they are a breast cancer organisation providing South Africa´s first and only mobile mammography and educational units. “We also hope to use the event to drive home the fact that ‘Early Detection Saves Lives.’
“PinkDrive currently runs three ‘Pink’ mobile breast check units, as well as six educational cars. All units travel to various areas around South Africa. It enables numerous disadvantaged communities to access to diagnostic mammography screening, education, physical examinations and how to do breast self-examination.” Says Meyer.
In March 2014, PinkDrive unveiled South Africa´s first Mobile Women´s Cancer Health Unit. It is in the form of a fourteen ton truck. It is described as a ‘Doctor´s Room on Wheels.’ The truck will be at the event as well.
Other presentations that guests can look forward to include:
- A presentation from Toyota leadership
- A presentation from Clare Vale, known as the ‘First Lady in Racing’
- Demonstration from Wheel Well on children’s safety in cars
- A demonstration from WomenInPowered
- Wellness presentations
- Many amazing prizes will be up for grabs on the day
A number of extra seats have become available and readers of MasterTorque have the opportunity to join the event hosted by MasterDrive and PinkDrive. Send an email to editor@masterdrive.co.za to secure your spot on the exclusive guest list. You will enjoy a morning of inspiration, practical demonstrations and refreshments. The event will take place on 24 October 2017 at Toyota head offices in Sandton from 09:00 to 13:00.
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